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Sara's Testimonials...

The following are comments that have been received from Sara Canaday's clients. If you have a story or a personal experience that you would like to relate, let us know.

Sara Canaday transformed my professional image with efficiency and style! She listened carefully to my goals and immediately helped me exceed them. I especially appreciate how quick the whole process was. It only took a week to go from the initial interview and closet evaluation, followup makeup and hair consulting, to the 6 hour preselected shopping trip including alterations. It was unexpectedly fun. I wish all service professionals could communicate and deliver so faithfully. I will enjoy working with her for many years to come.

Dr. Lillian Mills
Associate Professor, McCombs College of Business
University of Texas

With a proven track record as a Business Development Manager, I was ready to take my success to the next level. Sara's high energy and strategic approach to image management was exactly what I needed. With an eye toward professional sophistication, Sara put together a wardrobe that has enhanced both my professional and personal presence. In less than a week, I had a new look and an "at-a-glance" guide on how to mix and match pieces for optimal impact. The results were immediate. Now, when I dress for work or for social occasions I feel more confident and my colleagues are consistently complimenting my sharp appearance. Best of all, I was recently promoted to National Sales Director.

Jeff Hines
National Sales Director
EPSIIA
Austin, TX

Sara worked with me to re-structure and update my clothing, including a superb shopping trip. Her sharp eye and strong design sense helped me to develop two highly flexible capsules that are now the mainstay of my wardrobe. And, I was amazed at what could be accomplished without substantial cost. This woman knows how to find a real image-building bargain! I have been very pleased with the results of our work together.

Ann D. Yakimovicz
Training Manager
First American Flood Data Services
Austin, TX

As a graduate student about to begin interviewing for a full-time position, I sought a dynamic image consultant to help me overhaul my student wardrobe. When I first spoke to Sara, I knew she was the person I was looking for. She was energetic, dynamic, and committed not just to finding professional, empowering clothing, but to teaching me the skills I needed to select such clothing myself. She was also fully confident we could work within a student budget. I am amazed that Sara was able to select several spectacular articles of clothing that I could wear not just to an interview, but also on the job, for less than I had budgeted. I have received many compliments on my new image and am excited to have received a competitive offer following my first interview.

Transitioning Student
Austin, TX

I was a long-haired 40-something computer geek with a successful career-- yet I knew I could do even better if I'd improve my personal appearance. But how? I didn't have a clue. And I was terrified that I'd turn into some kind of plastic yuppie fraud if I dressed up.

But Sara helped me get it together: hair, grooming, wardrobe, shoes, the whole nine yards -- and most importantly, she understood my need to stay real . And I'm finding that what she taught me really does make a difference in my business and social relationships.

Craig B
Advisory Programmer
 

I first met Sara Canaday after my wife heard her talk on presenting oneself professionally in business. Over the two years of running my business (a technical consulting service) I had worked very very hard to get to where I was. I have always been a big believer in reinvesting in the business. With each dollar I reinvested, I became ever more successful. However, there was something missing. I felt like I could only go so far--projects and project budgets were beginning to plateau. This all became pretty obvious once I met Sara and read the book *Casual Power.*  

I needed help, and badly. Although I can think of many more pleasant things to do than shop for clothes, Sara confidently guided me through an image makeover that included talking about my goals and a new wardrobe: classy comfortable shoes, trousers and slacks, shirts and jackets, and even casual wear. These items all felt and looked great on me, and were so comfortable that I literally stopped thinking about my comfort/discomfort. It was like wearing new skin. 

With one particular outfit, a stunning blue shirt, black pants, and sport coat, I thought to myself, and believed it for perhaps the first time since I started consulting, "Now there's a guy who is worth what he charges."  

Thomas Myer  
Principal, Triple Dog Dare Media

Sara Canaday is awesome to work with. She interviewed me to discuss my business and my goals, even my social activities to determine the right type of clothes. Sara convinced me that I happened to need some pretty radical changes, which I suspected. She helped make a drastic transition from frumpy to fabulous very easy for me. With absolutely no inclination to shop, or how to wear makeup, Sara handled all the preshopping for me and had everything lined up and ready for me to try on. She even gave me the names of a makeup artist and hair stylist to help me learn how to complete my look.

I can't say enough about Sara. She literally changed my life through my appearance. I look more professional, feel great in my clothes and new look, and exude confidence. All thanks to Sara!  

Finally, Sara even took the time to show up at my hair appointment (on a Saturday) to make sure all would go well. Now, THAT'S SERVICE. 

Hope E. Doty
Documentation Consultant

I can't say enough about the results I've seen from Sara Canaday's work, both in the colleagues I've sent to her for professional communication and image consultation services and in my own personal experiences.

Sara worked with me to analyze and fine tune my wardrobe, upgrade my accessories, and select stunning new eyewear, a process that until now I'd found puzzling, frustrating, and time-consuming. With just a few hours of consulting, some focused shopping (applying Sara's guidelines), and a modest investment, I have a more upscale look that is generating the results I want. Friends, colleagues, clients, and new contacts now approach me, react to me, and treat me with greater respect. Bottom line: I am being taken more seriously as a business owner and my new look more accurately reflects the years, experience, and influence I have in my field.

I especially like Sara's personality and work style. She is efficient, focused, and serious about helping her clients achieve positive results. Yet she is neither condescending nor overpowering in her approach. I highly recommend Sara to anyone who wants to achieve greater confidence, respect and power in their work. In a casual town such as Austin, I see working with Sara as one of the fastest and most effective ways a person can move toward greater success and credibility. She's a winner, but better still, her clients are winners, too.  

Patricia Parks DeNucci
DeNucci & Co.

Learn more about how Empowerment Enterprises can help with your business image! Contact Sara Canaday (512)306-0178

Now on
video & DVD!

“Brand a Positive
Business Image” Video & DVD series.

This three-part video series provides a proven turn-key solution for enhancing your business image. You will learn how to project credibility and confidence in any working environment.

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Also Available:
Casual Power, The definitive guidebook on how to project a positive image when dressed up or down for business.

I have been told that brown, grey, black, and navy blue are the universal attire colors for an interview. Recently, I heard that other colors such as red are considered power colors...

Red is indeed a power color, but I do not recommend that you wear a red suit on an initial interview. Even today, the most accepted colors for interview attire are these: black, navy, dark gray, and dark olive green, with black and navy taking the lead as the preferred colors...

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